St. Petersburg, FL (PRWEB) August 28, 2013
St. Petersburg-based tech startup SavvyCard has entered into a strategic relationship with the Miami Association of Realtors to provide association members with its SavvyCard mobile networking and marketing tools. The Associations 29,000 realtors will all get their own SavvyCards shareable, customizable webcards optimized for mobile phones to help them maintain contacts with prospective customers, track referrals, and showcase properties. SavvyCard, which has been raising capital in part with the help of Tampas FirstWaVE accelerator program, is rolling out its webcard framework to specific market segments on the way to broader expansion. Says CEO David Etheredge, As a startup, this is exciting for us. Were rapidly expanding our user base and adding new revenues. Were looking forward to working with the Miami Association of Realtors to offer truly powerful mobile marketing tools to their membership.
In addition to their own profile cards, Miami Realtors Association members will be able to create interactive SavvyCards for their over 140,000 properties, putting photos, virtual tours, and seller information in one self-contained, smartphone-friendly package. The real estate market itself is huge, but adding new functionality to the core SavvyCard system to support the real estate niche will also help SavvyCard appeal to other sectors. The functions were building are universal in terms of need. They are going to appeal to other mobile and referral-dependent businesses, says COO Joe Hamilton.
Whether representing a person, a product, a place, a brand, or an event, a SavvyCard can be easily shared by a business or passed on by a satisfied customer, and SavvyCards analytics and sharing notifications allow users to follow up on third-party referrals. Rather than just giving a friend a business contact’s number on a napkin, or sending a generic vcard, or emailing the name of a favorite restaurant, users can send a SavvyCard with a full array of phone, web, social, and multimedia links. As CTO Dzuy Nguyen puts it, Were building a framework with limitless possibilities a SavvyCard can play a musicians video, sell an athletes jersey, or book a dinner reservation, all in a format the business controls in real-time.
SavvyCards rollout to the Miami Association of Realtors represents a big step in the right direction for Tampa Bays entire entrepreneurial ecosystem. SavvyCards concept and model were honed in the FirstWaVE tech accelerator program. Tampa Bay also served as a development lab, with SavvyCard building on experience and feedback with local organizations, including Working Women of Tampa Bay and the Greater Brandon Chamber of Commerce.
Realtor-specific SavvyCards will be available to Miami Association of Realtors members in early Q4, but anyone can create a free profile card now at http://www.SavvyCard.com.
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